01. February 2023
Duravit again posts record revenues in 2022
Duravit’s previous record revenues of €608 million in 2021 exceeded by just under €100 million in 2022. Current results from the Duravit Group put total revenues at €707 million.*
• Largest share of sales in German-speaking area
• China still on track despite challenging conditions
Hornberg, January 31, 2023, Following last year’s strong performance, current estimates suggest that operating profit will again be up year on year.
On the provisional announcement of the results, CEO Stephan Tahy said: “Once again we have come a little closer to our growth target of €1 billion in sales by 2025, despite challenging conditions in some regions. The current figures confirm that we are on the right track and give us confidence.” According to Tahy, who became CEO of Duravit AG over two years ago, a key factor for Duravit’s success is the company’s ability to implement the measures of its strategic plan globally as a team and to gain market share as a result.
Sustainability as a driver of innovation
Duravit’s long-established “local-for-local” strategy continues to have a positive effect – a strategy that makes sense not least on sustainability grounds. The focus on local production, supply, and procurement will continue. Only by doing so can Duravit achieve its ambitious target of becoming climate-neutral by 2045. Various options for green energy generation and use are being intensively explored in this context.
New lines give impetus for growth
Alongside successful new product launches in 2021 such as the D-Neo complete bathroom series, growth was also driven by the strong performance of new blockbuster ranges such as Duravit No.1. One of the highlights exhibited by Duravit at the Salone del Mobile in Milan was the new Zencha range from German star designer Sebastian Herkner. The sophisticated aesthetics, gentle forms, and attractive touch of the pieces transforms the time we spend each day in the bathroom into a ritual of relaxation and inner reflection. With the Tulum range from Philippe Starck as the latest addition to the faucet segment, Duravit continues to reinforce its position as a complete bathroom provider.
Alongside the sound core ceramic business, growth in 2022 was also generated in the SensoWash, bathtubs, and faucets segments.
Expansion of global project business
The expansion of the international project business is a further central part of the global strategy. This key sector has been reinforced and standardized accordingly. This enables Duravit to ensure that project customers get the best-possible support – for any project, anywhere in the world.
Strong partners in all sectors
Duravit continues to place its trust in strong sales partners as part of this process. The three-stage sales principle remains center stage for Duravit, hence the consistent implementation of a strategy that differentiates sales channels via a diversified product portfolio in order to meet specific requirements.
Outlook for 2023
Duravit continues to face weakening economies in many regions of the world, rising energy prices, high raw-material costs, and shortages of skilled labor. Given the company’s continued strong willingness to make large investments and the high capability of the Duravit teams to implement the company’s strategy globally, Tahy remains optimistic for 2023.
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* The financial figures for 2022 represent the preliminary result of the Duravit Group.